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Pink Unicorns & Creator Economy
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Daisy Rosemeyer-Elbers, Vanessa Frodl und Nathalie Galina
How synergies between video-on-demand and free-tv lead to success
The fragmentation of media use and a tougher battle for shares in the audience market and for advertising revenues – these are the challenges that television will face in the coming years.
Daniel Koller
»The silted bottles are a piece of German history.«
In this interview, Daniel Koller, Director Strategy, Content & Creation of Seven.One AdFactory, explains how the idea for the campaign arose, how it was realized at AdFactory’s Creative House and why Flutwein has become a piece of German history.
Thilo Mischke
The world is abuzz over this documentary report
"ProSieben Special: right-wing, German, radical."
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