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The youth demographic’s brightest stars: Influencer power around the globe
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Heinrich von Hoessle
Weather targeting makes TV-advertising even more relevant
Seven.One Media and wetter.com are working together on a targeting option: on TV, precisely those products are advertised that match the weather situation. This opens up additional revenue potential in the advertising market.
Florian Hirschberger & Maximilian Jochim
Sharing opportunities and risks
SevenVentures, the investment arm of ProSiebenSat.1, successfully invests in start-ups. More and more sustainable companies are moving into the spotlight.
Nina Kaiser
»Teamwork makes the dream work!«
We talked to Nina Kaiser, co-founder of the 4GAMECHANGERS Festival - about the turbulent beginnings in 2016, her very personal festival highlights as well as challenges that had to be overcome.
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