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A match made in heaven
The ProSiebenSat.1 Group has also expanded its expertise in online dating: In September 2020, ProSiebenSat.1 company Parship Group acquired US-based The Meet Group to form a leader in the dating market. The new ParshipMeet Group encompasses the full spectrum of services on the market: In addition to online matchmaking brands Parship, ElitePartner and eharmony, the portfolio now also includes some well-known social dating apps that are especially popular in the US, such as MeetMe and Tagged. In turn, the LOVOO dating service has a strong base especially in Europe. read more
The best entertainment under one roof
The Seven.One Entertainment Group bundles all areas of ProSiebenSat.1 for combined entertainment power: Content, Sales and Distribution. In the following interviews the managing directors of the three areas at the Seven.One Entertainment Group explain the synergies that result from the cooperation and where the Group stands on its way to becoming a platform-independent entertainment player. read more
»Our new TV campaign represents a prime example of synergies.«
Since September 2020, The Meet Group has been part of our Dating segment and opened up additional growth prospects for us. In addition to several brands from the US, it also brought LOVOO, an established European brand, to the Group’s portfolio. In the interview, CEO Anna Maria Wanninger explains how LOVOO benefits from the experiences of the other companies in the portfolio of the ParshipMeet Group in the process and how valuable the synergies with ProSiebenSat.1 are for the further development of the business. read more
»Beyond Balance Sheets«: The Executive Board Podcast on the Annual Report 2020
Digital, diversified, dynamic: The fascinating world of ProSiebenSat.1 now as a podcast! Together with host Steven Gätjen, Executive Board members Rainer Beaujean, Christine Scheffler and Wolfgang Link give exclusive insights into the business of one of Europe's largest media companies, which is increasingly developing into a strong digital group. They look at "the numbers" – but above all at what lies beyond: The top management talks about successes, change, challenges – both strategically and personally. read more
»ProSiebenSat.1 is on a growth track«
ProSiebenSat.1 Media SE reported a very strong recovery in the second quarter of 2021 compared to the pandemic-impacted previous-year quarter. At EUR 1.048 billion, the company achieved record revenues in a second quarter. As a result, the Group's adjusted EBITDA also increased more than sevenfold – to EUR 166 million. In this interview, Rainer Beaujean, Chairman of the Executive Board, explains why ProSiebenSat.1 is optimistic about the future after this first half of the year and how the company is increasingly developing into a digital company. read more
Accessible content: ProSiebenSat.1 as a pioneer among the private media
It all started with “Forrest Gump“. In April of 2000 the Hollywood blockbuster starring Tom Hanks was the very first programme to be broadcast on ProSieben with subtitles. And our group has steadily been expanding its range of accessible content ever since. read more
Caution, blind man roaming free! Inclusion at ProSiebenSat.1
Alex is a trainee at ProSiebenSat.1 and has been blind for a few years now. In the future, he will report regularly in the column "Augen zu und hingeschaut: ein Blinder beim Fernsehen" (Close your eyes and look: a blind man watching TV) about his special view on current events concerning the company, the TV program or his work. In his fourth article he tells us how he orientates himself. read more
"Many of the most successful influencers are under contract to us"
TikTok, Twitch, Insta, or YouTube - which platform is the most promising one? What is the "it" factor? What is behind the often-quoted and indispensable authenticity? And how many followers do I actually need in order to be considered a real influencer? Studio71 Managing Director Sebastian Romanus got the answers. read more
"Descriptions are worth gold for visually disables viewers"
Alex is a trainee at ProSiebenSat.1 and has been blind for a few years now. In the future, he will report regularly in the column "Augen zu und hingeschaut: ein Blinder beim Fernsehen" (Close your eyes and look: a blind man watching TV) about his special view on current events concerning the company, the TV program or his work. In his third article he writes about sports on TV. read more
Nine Months of PULS 24: more local, more relevant, closer to the action
When the Ibiza scandal video about the FPÖ (Freedom Party of Austria) politicians Heinz-Christian Strache and Johann Gudenus became public just over a year ago, this meant not only the end of the government that had been in office until then, but also the launch of a news channel in the 3rd district of Vienna as part of an extensive 360-degree project. The goal: to be more local, closer to the action, and more relevant than anything that had ever before existed in Austria. PULS 24 was born. read more
When the virus becomes reality – inclusivity with a little twist
Alex is a trainee at ProSiebenSat.1 and has been blind for a few years now. In the future, he will report regularly in the column "Augen zu und hingeschaut: ein Blinder beim Fernsehen" (Close your eyes and look: a blind man watching TV) about his special view on current events concerning the company, the TV program or his work. In his second article he writes about a topic that we are all concerned about: the corona crisis. read more
The man behind the masks
When Daniel Rosemann sits in the ProSieben team meeting room, a piece of television history hangs behind him: the last announcer’s cue card from the 2,303rd and final “TV total” show. Down in the lower right-hand corner, it bears a little message from Stefan Raab: “Dear Daniel, Thanks for everything! Best, Stefan.” It’s the cue-card version of a medal of honor - a cue card that speaks volumes: ProSieben and SAT.1 chief Daniel Rosemann is the man the stars trust. read more
»Innovative forms of advertising are more in demand than ever.«
Advertising that doesn’t feel like advertising? That’s an art Jolanda Feigl has mastered. As Director Conception & Brand Cooperation at SevenOne AdFactory, she works with her team to develop creative 360° campaigns that authentically dovetail advertising partners’ brand worlds and stories with ProSiebenSat.1 shows. read more
»We are combining the best of the digital and linear worlds.«
Two different target audience groups watch two different commercials on a single channel at the same time. This is possible thanks to the new Addressable TV Spot, which the ProSiebenSat.1 Group’s sales subsidiary SevenOne Media launched in August 2019. In our Insights Interview, Thomas Wagner talks about the technology behind it and the potential of the new offering. read more
How entertainment formats can create public value
In May 2019, rather than going head to head as usual, Joko and Klaas joined forces and took on their employer. In the prime-time show “Joko & Klaas gegen ProSieben” (Joko & Klaas vs. ProSieben), the two entertainers competed in a string of challenges, playing to win a 15-minute live broadcast slot to fill as they wished. Daisy Rosemeyer-Elbers helped develop and produce the show. read more
"Blind and TV go togehter quite well"
Alex is a trainee at ProSiebenSat.1 and has been blind for a few years now. In the future, he will report regularly in the column "Augen zu und hingeschaut: ein Blinder beim Fernsehen" (Close your eyes and look: a blind man watching TV) about his special view on current events concerning the company, the TV program or his work. read more
»With our new masks, we’re going the extra mile!«
The costumes for the second season of "The Masked Singer" are now also being created in Alexandra Brandner's studio in Mühldorf am Inn, Bavaria. In our Insights Interview, Alexandra Brandner explains why the designer's creations have attracted attention on a national level, what the people hidden behind the masks in the second season are challenged by, and what makes her sweat already. read more
»Teamwork makes the dream work!«
Once a year, ProSiebenSat.1 PULS 4 invites international top speakers, CEOs, entrepreneurs and live acts to the 4GAMECHANGERS Festival in the Austrian capital. We talked to Nina Kaiser, cofounder of the festival, about the turbulent beginnings in 2016, her personal festival highlights and challenges that had to be overcome. In this Insights Interview, she also reveals what’s in store for us in 2020. read more
»We are leading e-sports from the niche into the mainstream.«
Stefan Zant has rapidly turned the ProSiebenSat.1 subsidiary 7Sports into the premier address of the booming e-sports business. With the 100 percent takeover of eSports.com, the company is taking the next step. read more
»With touching stories of strong women, we point out important themes.«
The three fictional stories in “Lautlose Tropfen”, “Dein Leben gehört mir” and “Ein ganz normaler Tag” depict fates that are shared by scores of victims: SAT.1 uses three new theme-based movies to raise awareness about spiked drinks, stalking and intervening when others are threatened – with support from the federal and state police’s crime prevention units. read more
»Through YouSport, we want to revoultionize the world of amateur sports.«
With the YouSport app, fans, clubs and athletes can record and edit the highlights of their competitions and share them online. Through this app, 7Sports is providing a well-deserved platform not just for amateur sports, but also for the – usually voluntary – work performed by local clubs, which extends far beyond the playing field. read more
"As a private media company, we see it as our mission to strenghten democracy."
Nach der Initiative zur Bundestagswahl im Jahr 2017 startete ProSiebenSat.1 im Mai 2019 mit „Geh Wählen!“ eine Kampagne zur Europawahl, die Spots auf den Entertainment-Plattformen des Konzerns sowie Berichterstattung in Magazinen und Info-Formaten umfasste. Mit prominenten Sendergesichtern und Influencern wurde vor allem die junge Zielgruppe dazu aufgefordert, wählen zu gehen. read more
»The ProSiebenSat.1 Employees do great work.«
Prosiebensat.1 employees have been supporting the startsocial competition as jury members and coaches since 2001 – helping social initiatives by contributing their expertise in a wide range of fields. Two of these projects, which support the integration and education of refugees, received an award from patron and chancellor Angela Merkel in 2019. read more
»Companies and managers have a social responsibility.«
Since the end of 2018, ProSiebenSat.1 has been supporting the ReDi School initiative in Munich as a cooperation partner.Patrick Keller, Vice President Engineering at ProSiebenSat.1 Tech Solutions, highly advocates for the ReDi School students – not only in terms of his social responsibility as a manager but also in order to give young people with very different backgrounds both a good education and perspective. read more
»We’ve had a show on the air every year for 35 years.«
44 Blue Productions joined the Red Arrow family in July 2016 and now celebrates its 35th birthday. Founded by Rasha Drachkovitch and Stephanie Noonan Drachkovitch, 44 Blue is an now an award-winning producer and has already established itself worldwide. Currently, the company has over 20 projects in active production. In our Insights interview, Stephanie and Rasha look back on the last three decades and reveal their plans for the future. read more
»We want to be part of an idea that becomes a success around the world.«
"Germany's next Topmodel", "The Biggest Loser" and "Galileo Big Pictures": behind these successful formats is Redseven Entertainment. The Red Arrow subsidiary has been producing content for over ten years for a large number of channels, platforms and companies. We talked to CEO Jobst Benthues about the advantages Red Arrow's creative network offers and how Redseven has developed since it has been founded in 2008. read more
»TV advertising helped us to become successful.«
From perfume, make-up, and hair care to natural cosmetics and premium brands – flaconi is one of Germany’s leading online perfumeries. In our Insights Interview, we spoke to CFO & Managing Director Kathrin Nusser about flaconi’s success story, plans for internationalization, and the role red lipstick can play. read more
»The way the market is evolving ist brilliant.«
In 2015, Red Arrow acquired a majority stake in Karga Seven Pictures. The production company based in Los Angeles is a leading creator and producer of factual entertainment, producing both non-scripted and scripted programs. In 2018, Karga Seven Pictures celebrated their 10th anniversary. We took the opportunity to talk to Karga’s joint partners Kelly McPherson, Emre Sahin and Sarah Wetherbee. read more
»We want to actively partner with the operating business.«
Acquisitions worth millions, licensing deals with Hollywood studios, and the fastest way to get US visas for a whole group of GNTM contestants plus the camera team – all this falls under the ProSiebenSat.1 Legal department’s purview. In our Insights interview, we discussed awards, recipes for success, and teamwork with Alexander von Voß, Chief Legal Officer at ProSiebenSat.1. read more
How our value chain around #GNTM makes the show successful
“Germany’s next Topmodel – by Heidi Klum” captivates audiences like virtually no other TV show. And its appeal has long since gone well beyond traditional TV. Over the past 13 years, the casting show has evolved into an unparalleled multimedia brand on all platforms. It epitomizes transmedia integration like no other program in the German TV landscape, exploiting all digital possibilities and offering a glimpse into the future of the entertainment business. read more
How synergies between video-on-demand and free-tv lead to success
One series, two broadcasting platforms, and enormous success. With the in-house production “jerks.,” the teams from maxdome and ProSieben have landed a big hit. The buddy series was broadcast via video-on-demand (VoD) and on free TV on ProSieben and was excellently marketed, with a closely coordinated PR, marketing and broadcasting plan optimizing its potential on both platforms. read more
Weather targeting makes TV-advertising even more relevant
Desert heat, drizzling rain, or snowstorm – whatever the weather, companies can now advertise products on TV to match the weather situation. SevenOne Media makes this happen with its new targeting option and thus unlocks additional ad revenue potential in partnership with wetter.com. read more
Child and career under one roof
How do Kristin and Walter Bierlmaier manage to juggle three kids and two jobs? Mutual support, flexible working hours, home office days, and a daycare center located directly on the ProSiebenSat.1 campus. read more
»When children do sports, they speak one language.«
“UKIMWI”, the Swahili word for AIDS, is spelled out in capital letters on the ground of the dusty sports field in Bukoba, Tanzania. The children from the elementary school put the word together using lots of little wooden sticks. Now it is there for all to see. This makes it easier to talk about how the virus spreads or how to take precautions against infection. read more
Win-Win: How employees and the employer benefit from parental leave
Remaining calm, organizational talent, good time management, and the ability to adapt: What is expected on the Job was also was exactly what was required when Frank Wolkenhauer, Senior Editor Communications/PR Entertainment at ProSiebenSat.1, did the housework and took care of his two children full time for two months due to parental leave. read more